DIGITAL COLLAB 📱 / FUFILLING ZURI’S WISH ✨
KEY ROLES: Creative Director, Set Designer, DP, Editor
We partnered with Make-A-Wish to fulfill Zuri’s dream of owning her own slime business. Our team hosted her in the Snoopslimes studio for a full day, teaching her how to make slime, film content, and launch her own collection. I documented the experience, designed the background set for the restock video, and produced all three videos that brought her wish to life.
CONTENT 🎥
BTS - “Zuri’s Day at Snoopslimes”
A heartfelt video documenting Zuri’s experience learning how to make slime, create content, and step into her dream of becoming a business owner.
Product Video - “Make-a-Wish Collection”
A showcase of six slimes inspired by Make-A-Wish, filmed on a custom-designed set I built for the campaign. Fifteen percent of profits from the collection were donated to Make-A-Wish.
Assembly Tutorial - “Crystal Moon Milk Tea”
A short, ASMR-style video demonstrating how to assemble one of the collection’s most popular slimes, blending satisfying visuals with educational content for fans.
IMPACT 📈
15% of collection profits donated to Make-A-Wish
Strengthened connection between community storytelling and viral content
Elevated Snoopslimes’ reputation for purpose-driven, story-led campaigns